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Can Shopping Really Make You Happier?
  1.  >Can Shopping Really Make You Happier?

Your brain is biased. Over millions of years of evolution, it’s been programmed to prioritize the present over the future, so when we try to save money, it feels like we’re depriving ourselves of joy. Why save for 10 years from now when there’s so much to do right now? Neuroscientist Alex Korb explains how our brain circuits focused on thinking, habits, and rewards interact to impact our financial decisions. But even though we favor short-term indulgences over our long-term best interests, research suggests it’s possible to undo this harmful pattern with one simple thing: a vivid imagination. Learn more about how you can rewire your brain and change your behavior to live the life you’ve always wanted.